Innovating With Proven Technology To Get Ahead In T&L

Nearly all transportation and distribution companies in a market pay similar fuel prices, share the same roads, and are governed by similar laws. So why are some far more successful? Winning T&L companies don’t rely on cyclical business conditions: They can profit in any conditions due to differentiation in either services or underlying processes.

Differentiation comes through innovation, which has long been essential to T&L. Yet gradually, prior innovations become standard. Customers expect door-to-door tracking in real time, and same-day pickup and delivery. What once differentiated is expected – which further fuels the need to innovate. And T&L companies have many opportunities for disruptive innovations. A Canadian delivery firm tweaked its proof of delivery (POD) procedures to save hours each day – a valuable edge. Other companies use document scanning to automatically verify shipment addresses in the field, preventing costly misshipments and saving hours in planning. And a growing range of location-based services (LBS) leverage existing GPS systems.

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