neoteric infomatique Partners With Honeywell To Distribute Barcode Scanners

neoteric infomatique, a leading value-added distributor in IT space, has partnered with Honeywell to distribute its range of barcode scanners in India. 

The company will distribute Eclipse, Voyager, Orbit and Xenon range of laser-based barcode scanners from Honeywell.

The partnership marks the company’s entry into the automatic identification and data capture (AIDC) market which includes barcode, smart card, RFID, and biometric products. The overall barcode hardware market in India is pegged at $70M, of this, barcode scanner market accounts for $40M and is projected to grow at 30 per cent for the next two years.

“The standardisation of barcode usage norms, proliferation of modern retail and utilisation of barcode technology to automate business-critical processes like inventory and asset management across various industry verticals is driving the use of barcode scanners in India. We are excited to partner with market leading brand Honeywell. It also enables us to offer our partners with new business opportunities in a high-growth segment,” said Ramesh Rajahmani, head, business, commercial BU, neoteric infomatique Ltd.

“As the leading solution provider in the global AIDC industry, Honeywell welcomes neoteric into its Asia-Pacific distribution channel network. Honeywell has been providing a wide range of scanning, mobility and printing products to Indian customers in transport & logistics, retail, manufacturing and healthcare segments, to improve workflow productivity and customer experience. The partnership with neoteric will provide us an opportunity to serve more customers in India,” said Lynn Huang Freeman, head, marketing and strategy, Asia-Pacific, Honeywell Scanning & Mobility.

The two companies have already embarked on a multicity training roadshow to create awareness about barcode solutions among partners in tier-2 and -3 cities. The first phase of the roadshows has been planned in Lucknow, Nagpur and Vizag in August 2015.