Driving Productivity Increases At Keebler
Keebler is a well-known cookie and cracker brand company that has a huge distribution network that spans from the smallest regional grocery store to the largest national chain of discount retailers. Keebler Puerto Rico has more than 30 step-vans that are used to deliver their products throughout the territory.
Keebler wanted a tool to help validate the activity of their drivers throughout the day, ensure that they were maximizing revenue, and delivering exceptional customer service. They found what they were looking for in Aether 20/20VTM, a wireless automatic vehicle location solution. Since implementing 20/20V, Keebler has seen a 10% increase in sales revenue which amounts to roughly $20,000 per truck.