Optimize Data Collection With Mobile Automation Software

In this article, Steve Phillips, CEO at Swyft Technology discusses a rising company in the "big data" market – Splunk Inc. – that creates applications and software that helps businesses organize and analyze their data and the emerging trend among entrepreneurs of solving the problems of big businesses. Most businesses have massive amounts of data stored on servers, network switches, and smartphones, but properly processing and analyzing that data so it is relevant and usable can be extremely challenging, that is where Splunk found its niche.

Large enterprises often have to look at the big picture when they are planning strategies moving forward, but the small details of the business can hold valuable information. Steve notes that this is very common in the sales process for customer data or information on the sale to get lost and become unavailable to the marketing teams seeking to craft better sales strategies. A sufficient company database capable of housing that information combined with a timely and simple method for sales teams to collect and store that information can provide significant value to an organization.

Field sales and service automation software running on smartphones and tablets is one way to make this a reality and to read more about mobile automation software and how it can streamline these processes, log in or register to read this article.