04/26/12 -- World Kitchen Seeks To Eliminate Unscannable Bar Codes
World Kitchen Seeks To Eliminate Unscannable Bar Codes By Printronix Inc.
Clear and reliable bar code label printing is essential with international shipping operations for a company that manufactures and markets a wide range of trusted kitchenware brands including CorningWare®, Pyrex®, Corelle®, Snapware® and Chicago Cutlery®. For World Kitchen, LLC, customer satisfaction depends on accurate data that is critical to efficient inventory management and supply chain operations and is encoded on bar code labels.
Data Explosion By Chris Costanzo, American Banker
Think of the most far-fetched way to collect insights on consumer purchasing and chances are the marketing minds at MasterCard and Visa have already thought of it. A recent front-page Wall Street Journal article put the spotlight on the most futuristic of these methods, which include using information pulled from social networks, insurance claims and even DNA databanks to augment card transaction data.
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